Home / Portfolio / Website Design / Heather Carter
Life & Relationship Coaching
Website for a relationship coach
A value-anchored funnel for Heather Carter's "Wounds to Wisdom" relationship coaching, offering a $149 course previously sold as $7,000 private coaching.
What was built
The strongest thing this page does is show its own math: the exact same "Wounds to Wisdom" content Heather previously charged $7,000 for privately is now available as a $149 course, a value anchor that does more convincing than any testimonial could.
The name itself, Wounds to Wisdom, reframes past relationship pain as the raw material for growth rather than something to feel stuck in, which matters a great deal to someone browsing a relationship-coaching page in a vulnerable moment.
What's included
What this build includes
- Explicit price-anchoring ($7,000 to $149)
- Reframing headline that turns pain into growth
- Accessible self-paced course positioning
- Direct enrollment as the primary CTA
Keep exploring
See more work
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