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Home & Office Services
Website for a cleaning certification course
A credibility-focused site for CleanLearning, an online certification platform helping cleaning professionals adopt best-practice standards.
What was built
Certification products need to look more authoritative than the industry they're certifying, so CleanLearning's site pairs a genuine, confident worker photo with a clear value proposition: "Improve the Quality of Clean Through Certification."
A visible partnership badge with The Safety Standard, an established third-party name, does real credibility work for a newer certification brand, and two distinct CTAs, Purchase Courses and Learn More, split cold and ready-to-buy visitors cleanly.
What's included
What this build includes
- Authoritative visual identity for a certification brand
- Third-party partnership badge for credibility
- Dual CTA split for cold vs. ready-to-buy visitors
- Real worker photography over generic stock icons
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